The future of healthy living
We're temporarily off the shelves while we prepare our best ever range. In the meantime, explore everything you need to know about CBD — what it is, how it works, and what makes a quality product.
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The basics
Cannabidiol is one of over 100 naturally occurring compounds found in the hemp plant — and it has nothing to do with getting high.
CBD (cannabidiol) is a cannabinoid extracted from low-THC hemp plants. Unlike THC — the psychoactive compound associated with cannabis — CBD does not cause intoxication, altered perception, or any "high" sensation whatsoever.
Hemp plants contain hundreds of compounds including cannabinoids, terpenes, and flavonoids. When these work together in your body, researchers describe what's known as the 'entourage effect' — where the full-plant compounds appear to be more effective working in harmony than isolated CBD alone.
7CBD sources full-spectrum oil from hemp grown specifically for CBD extraction, with THC kept well below the UK legal limit of 0.2% — meaning zero psychoactive effect.
Did you know? Your body already has its own endocannabinoid system — a network of receptors throughout the brain and body that naturally interacts with cannabinoids like CBD.
The primary compound in 7CBD products. Non-psychoactive, 100% legal in the UK, and the most researched cannabinoid after THC. Works with the body's endocannabinoid system to support balance and wellbeing.
Often called the "mother cannabinoid" — the precursor from which other cannabinoids are synthesised in the plant.
Found in aged cannabis, known for its potential calming and sedative properties alongside CBD.
Cannabichromene — non-psychoactive, works in conjunction with other cannabinoids for an enhanced effect.
Aromatic plant compounds responsible for scent, flavour, and contributing to the entourage effect.
The science
CBD interacts with a little-known biological network that influences sleep, appetite, pain, mood, and immune response.
Your body has a natural endocannabinoid system (ECS) — a complex cell-signalling network discovered in the 1990s that plays a key role in regulating mood, sleep, appetite, and immune function.
The ECS operates through two main receptor types. CB1 receptors are concentrated in the brain and nervous system; CB2 receptors are found predominantly in the immune system and peripheral organs.
Unlike THC, CBD doesn't bind directly to these receptors. It modulates the system indirectly — influencing how your body uses its own naturally produced endocannabinoids like anandamide.
The ECS helps your body maintain homeostasis — a stable internal environment. CBD may support this balancing act across sleep, mood, inflammation, and pain response.
Product knowledge
Not all CBD is created equal. Understanding the spectrum helps you make a more informed decision when you buy.
The purest form of CBD — 99%+ cannabidiol with all other hemp compounds removed. No flavour, no additional cannabinoids, and no entourage effect.
Contains CBD plus all naturally occurring cannabinoids, terpenes, and flavonoids — including trace THC (below 0.2%, fully legal). This is the 7CBD approach.
A middle ground — contains CBD plus other cannabinoids and terpenes, but with THC removed entirely. Good for those wanting some entourage benefit without any THC.
UK Law
Yes — but there are important rules around THC content, product classification, and health claims.
CBD products are legal in the UK provided the THC content does not exceed 0.2% (or 1mg per product). This ensures no psychoactive effect and keeps the product outside controlled substance regulations.
Since March 2021, CBD is classified as a Novel Food by the FSA. Reputable brands must have a validated application on the FSA Novel Foods register to legally sell CBD ingestibles in the UK.
CBD brands cannot legally claim products treat, cure, or prevent any medical condition (regulated by the MHRA). CBD is marketed only as a food supplement supporting general wellbeing.
While not legally required, third-party testing by accredited labs is the industry gold standard — independently verifying cannabinoid profiles, potency, and the absence of contaminants.
7CBD operates to the highest industry benchmarks on sourcing, testing, and labelling transparency — so you always know exactly what's in the product you're purchasing.
7CBD applies a strict 18+ policy on all purchases. CBD products are not suitable for children, pregnant women, or those on certain medications without prior medical advice.
Common questions
The CBD market can be confusing. Here are the questions we hear most often.
No. CBD is non-psychoactive. It does not bind to the brain's CB1 receptors in the same way as THC, so it cannot produce a high or altered state of mind. UK-legal CBD contains only trace levels of THC.
Most first-time users start with a 500mg oil and adjust based on their response. The principle "start low, go slow" is always recommended — increase gradually until you find what works for you.
CBD oil is typically taken sublingually — under the tongue for 60–90 seconds before swallowing. This allows faster absorption through the mucous membranes compared to simply swallowing it.
Research suggests full-spectrum products may be more effective due to the entourage effect — cannabinoids, terpenes, and flavonoids working synergistically. Isolate is preferred by those wanting absolutely zero THC.
CBD can interact with certain medications, particularly those with a "grapefruit warning". Always consult your doctor or pharmacist before using CBD if you are taking any prescription medicines.
A Certificate of Analysis from an accredited third-party lab verifies the exact cannabinoid profile, CBD/THC potency, and confirms the absence of pesticides, heavy metals, and microbial contaminants.
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